End of the Trading Post a sign of the future for newsprint?

Sensis, the owner of the Trading Post, announced the end of the printed version of the trader’s bible, the last printed copy due at the end of next month. This has followed the decline in many major newspapers in the United States with several becoming digital only or completely closing.

Online and digital advertising is rapidly becoming the primary source of information, terms such as ‘to google’ have entered the vernacular and have heralded the beginning of the end of the printed word.

Local web designer, Lucas Wagland, notes that “most, if not all of my projects are moving away from print advertising, and are focusing their energies on maximising their online exposure”. He said that “businesses are recognising that the old way of advertising is no longer relevant and most are finding that new customers, are finding them online”.

The impact for the local community is that for many internet access has become a necessity rather than a luxury. This can be isolating for those without the skills to use computers and the internet, fortunately there is free internet access via the local libraries who are providing an invaluable service. However for those in smaller local communities, the lack of internet access is a major issue and one which will continue to marginalise older people in these communities.

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2. Have your say on the region’s future water needs
3. Ben Roberts reclaims his future at university
4. Amnesty International takes Great Firewall campaign to Byron Bay
5. Australia Post to phase out plastic bags

Related Articles:

Related posts:

1. Mullumbimby school death: police receive initial post-mortem examination results
2. Have your say on the region’s future water needs
3. Ben Roberts reclaims his future at university
4. Amnesty International takes Great Firewall campaign to Byron Bay
5. Australia Post to phase out plastic bags