The Yellow Pages Hell on Wheels Cycle Tour is not a race – it’s a 600km cycle tour which is all about raising money and experiencing the sights of the North Coast.

Westpac Life Saver Rescue Helicopter’s general manager Kris Beavis said: “The real winner in the tour is the rescue helicopter, which benefits from funds raised from riders and the public.

“This event is one of our longest and most successful fundraisers and during the past 12 years it has raised more than half a million dollars for the service.

“Yellow Pages are in their second year as a major sponsor of the event and as a result of their generous sponsorship, all riders will wear the famous maillot jaune (yellow leader’s jersey).”

Yellow Pages Local account director Chrissy Burton said Yellow Pages was delighted to sponsor the Yellow Pages Hell on Wheels Cycle Tour and support Westpac Life Saver Rescue Helicopter.

“Our local team really understands the importance of the rescue helicopter and we look forward to seeing the yellow jerseys visiting towns throughout our region,” Mrs Burton said.

The week-long adventure begins this Saturday, with more than 30 dedicated riders and support crew taking part to raise funds for the rescue helicopter.

Hell on Wheels Cycle Tour Director Tony Keogh said he was looking forward to a new track.
“The track will be a challenging and scenic off-road dirt track with huge hills, mud, dust, rocks and sand,” Mr Keogh said.

“Standout sections of the ride include the 6km dirt climb into ‘Die Happy Forest’ and the two-day ride along the coastal range from Woolgoolga to Brooms Head.

“However, the biggest highlight is a few cold beers with other riders and crew at the pub at the end of every day.”

This year the event will start at Dorrigo on October 9 and finish in Lismore on October 16.

The Tour schedule is as follows:

Day 1 – Saturday October 9 – Depart Dorrigo (and return same day)
Day 2 – Sunday October 10 – Depart Dorrigo for Urunga
Day 3 – Monday October 11 – Depart Urunga for Woolgoolga (passing through Coffs Harbour)
Day 4 – Tuesday October 12 – Depart Woolgoolga for Wooli
Day 5 – Wednesday October 13 – Depart Wooli for Maclean
Day 6 – Thursday October 14 – Depart Maclean for Casino
Day 7 – Friday October 15 – Depart Casino for Ballina
Day 8 – Saturday October 16 – Depart Ballina for Lismore Helibase

PICTURES: The launch of the event this week.