Page MP Janelle Saffin has welcomed an announcement that the Australian Macadamia Society will receive funding from the Australian Government to develop a strategic marketing plan to promote Australian macadamias in India.
Ms Saffin said Federal Minister for Agriculture, Fisheries and Forestry Tony Burke had confirmed the Australian Macadamia Society would receive up to $169,950 in funding under the Promoting Australian Produce Program.
“This honours a key election commitment for rural and regional industries,” Ms Saffin said.
Mr Burke said the project would help Australian growers make valuable inroads into the significant Indian market.
“The project will provide growers with a better understanding of market size and segmentation, which will open the door to more than one billion people in the Indian market,” Mr Burke said.
“Macadamia production occurs in northern New South Wales, south-east Queensland and a few plantings in Western Australia, and plays an important role in supporting regional jobs and communities.
“For 2007-08, Australian macadamia production totalled 32,8000 tonnes and exports totalled $87.4 million.”
The project is one of 14 to share in nearly $1.3 million from the Australian Government to help promote Australia’s food and forest industries to domestic and export markets.
For further information, visit www.daff.gov.au/ausproduce